I help businesses

transform complex challenges into
impactful user experiences.
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01.

A User Experience Designer with over 8 years of experience, I excel in delivering end-to-end design solutions for startups to Fortune 100 companies, aligning cross- functional teams to achieve user-centric and strategic business goals.

I strive to understand the problem space and solve complex challenges, while my MS in Human-Computer Interaction, coupled with my Bachelor’s in Information Technology, adds a strong foundation to my approach.

02.

Recent projects

aws

AWS IoT FleetWise console usability

Skills: UX strategy, user research, experience design, conversational UI, prototyping
Evaluated and redesigned the AWS IoT FleetWise console to identify pain points, boost efficiency, and enhance telemetry tracking.

mate

AI Mate – Chatbot for Student Engagement

Skills: UX strategy, user research, experience design, conversational UI, prototyping
Designed and tested an AI-driven chatbot that increased student participation in online discussions by 25%, blending real-time feedback with instructor-facing insights.

altura

Altura Learning Management System

Skills: UX strategy, multi-platform design, interaction design, visual design, design systems, stakeholder collaboration
Designed an end-to-end learning management platform across desktop, tablet, and mobile for five user groups -- powering 100K monthly active users in 350+ schools.

median

MediaN – Creative networking mobile app

Skills: User research, experience design, usability testing, prototyping
Designed the networking experience for creative professionals by leading end-to-end research and design, resulting in a 83% task success rate and high user preference for adoption.

desktop 5

Solar BOT Monitoring Platform

Skills: Data visualization, dashboard design, usability evaluation
Designed a comprehensive dashboard to monitor, troubleshoot, and report real-time performance of solar panel cleaning BOTs enabling field engineers to track uptime, operating status, alarms, and maintenance metrics with ease.

03.

What I am awesome at

My experience spans B2B and B2C product and service-oriented companies, ranging from startups to large tech companies, in various domains including the public sector, IoT, automotive, education, cybersecurity, healthcare, and hospitality.

Experience design

I craft customer-centric solutions for businesses, based on identified user pain points. I foster collaboration among cross-functional teams and ensure continuous improvement through a feedback loop.

User research

I excel in understanding user needs
by conducting usability research,
collecting data, interpreting findings, and synthesizing to drive results that inform the design decisions for user-centered solutions.

Product strategy

I always find ways to enhance the future state of a product or service over a defined period by establishing goals and formulating a plan necessary to achieve these objectives.

Information design

I transform complex data and ideas into clear, visually compelling formats such as reports and presentations, making information easier to understand and act upon for stakeholders.

04.

I am proud to work with some of the best clients

Amazon
Macmillan Education
Experian
Ogilvy
Securly
Hoonartek
LearningMate Solutions
Susten by Mahindra
visual artist review image
I worked with Vasudha on a high profile platform development project with tight deadlines. Vasudha worked well with the technical development team and other UX/UI designers. Vasudha has a flexible and adaptable approach and calm under pressure. I was impressed with Vasudha’s can do attitude to help drive the product development forward and to deliver the design assets on time.
Johnnie Ledner
CEO at Litfox

🤝 Want to collaborate?

📚 Need a mentor?

🎨 Polishing your portfolio?

☕ Or just up for a good ol’ creative chat?

I’m all ears — let’s connect!

📧 vasudhasingh.design@gmail.com